Developer Marketing Manager, Apple Arcade

Culver City,California,United States

Marketing

The people here at Apple don’t just create products — they create the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Join us! With Apple Arcade, players can enjoy unlimited access to over 200 incredibly fun games with no ads and no in-app purchases. From puzzle and adventure games to sports, racing, and multiplayer action games, everyone can count on finding something to love! The Developer Marketing team drives successful, scalable developer marketing initiatives aimed at acquiring new players and retaining existing subscribers, with a specific focus on partnership with Arcade developers and partners.

**Description**

As a Developer Marketing Manager, you'll work with developers and partners to drive developer growth and success. You'll work collaboratively to design and execute launch and sustained engagement campaigns for Arcade's games, and create internal processes and tools to enhance performance across the catalog. This requires building effective relationships both inside and outside of Apple, and applying knowledge of Arcade and the gaming industry to advance Arcade’s goals through our developer ecosystem.

**Minimum Qualifications**

+ 5-10+ years of partner marketing experience for a leading gaming company, including direct engagement with game developers

+ Demonstrated success developing strategic, comprehensive gaming partner campaigns that drive business impact

+ Deep experience with partner collaboration and account management, aligning goals and objectives externally and internally to execute a broad range of marketing initiatives

+ Proven ability to utilize data to guide marketing strategy, execution, and optimization

+ Ability to manage multiple projects and partner initiatives effectively and simultaneously

+ Outstanding communication, organization, and interpersonal skills

+ Knowledge of and passion for mobile games

**Key Qualifications**

**Preferred Qualifications**

+ Demonstrated ability to build strong relationships across an organization

+ Experience negotiating and building strong relationships with brand/IP owners and licensors

+ Experience with end-user focused marketing campaign planning, execution and measurement

+ Strong presentation abilities, written and verbal, to all levels of an organization

+ Degree in related field of study or equivalent experience preferred

**Education & Experience**

**Additional Requirements**

**Pay & Benefits**

+ At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $108,200 and $206,700, and your base pay will depend on your skills, qualifications, experience, and location.Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.Learn more (https://www.apple.com/careers/us/benefits.html) about Apple Benefits.Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

+ Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant. (https://www.eeoc.gov/sites/default/files/2023-06/22-088\_EEOC\_KnowYourRights6.12ScreenRdr.pdf)

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