Federal Marketing Manager – Communications and Engagement
**39266BR**
**Requisition ID:**
39266BR
**Business Unit:**
FSU
**Job Description:**
**The position can be based out of any CDM Smith office.
We offer in office, hybrid or remote working environments allowing for flexible work options.**
CDM Smith is seeking a senior professional to lead the Federal Services Unit (FSU) communication and engagement activities in coordination with FSU’s sales team and corporate marketing and communications. In this role, you will be responsible for developing strategies, initiatives, and content communications and promote our services, projects, and people to the US Government clients and industry partners. Your assignments will include managing campaigns supporting the growth of CDM Smith’s federal business, coordination of activities to engage our clients and industry partners, and creation of multimedia content for these campaigns. You will consult with the FSU sales team on client and market strategies to develop communication plans to create awareness and branding of CDM Smith services. It is anticipated that you will support conference planning and will be expected to attend key conferences for FSU.
Key Responsibilities:
• Collaborate with FSU management, sales team and marketing colleagues to develop short-term and long-term strategies for communications and engagement programs, including the message, audience, and platforms.
• Utilize various platforms, including client outreach programs, webinars, internal and external communications, website content, social media, print and electronic media, national and regional conferences, email, and employee communications.
• Consult routinely with FSU sales management to proactively discuss anticipated changes in strategy and new issues impacting marketing and communications programs.
• Recommend new approaches and programs in response to changes.
• Maintain awareness of communication and engagement trends in our industry.
• Oversee the implementation of communications and engagement campaigns and programs.
• Maintain FSU’s calendar of conferences and develop annual budgets for conference-related spending.
• Attend key conferences to support the communication of our services and capabilities
• Determine key performance metrics to measure success and establish change management communications techniques to identify the need for greater clarity.
• Modify programs and information flow based on results.
• Review all campaigns and communications programs to find synergies between programs and avoid overlap.
• Track the long-term impact of programs through sales, pipeline, and leads, customer perception measures, and internal awareness metrics.
• Manage day-to-day activities of assigned staff, providing feedback on performance appraisals and overseeing the development and training of staff.
**Job Title:**
Federal Marketing Manager – Communications and Engagement
**Group:**
OPS - Marketing/Bus Develpmt
**Employment Type:**
Regular
**Minimum Qualifications:**
• Bachelor's degree.
• 12 years of related experience with at least 3 of those years in a management or supervisory capacity.
• Domestic and/or international travel may be required. The frequency of travel is contingent on specific duties, responsibilities, and the essential functions of the position, which may vary depending on workload and project demands.
• Equivalent additional directly related experience will be considered in lieu of a degree.
**EEO Statement:**
We attract the best people in the industry, supporting their efforts to learn and grow. We strive to create a challenging and progressive work environment. We provide career opportunities that span a variety of disciplines and geographic locations, with projects that our employees plan, design, build and operate as diverse as the needs of our clients. CDM Smith is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, pregnancy and pregnancy-related conditions, sexual orientation, gender identity, national origin, age, marital status, disability, citizenship status, genetics, protected veteran status or any other characteristics protected by applicable law.
**Why CDM Smith?:**
Check out this video and find out why our team loves to work here! (https://www.cdmsmith.com/en/Video/Meet-CDM-Smith)
**Join Us! CDM Smith – where amazing career journeys unfold.**
Imagine a place committed to offering an unmatched employee experience. Where you work on projects that are meaningful to you. Where you play an active part in shaping your career journey. Where your co-workers are invested in you and your success. Where you are encouraged and supported to do your very best and given the tools and resources to do so. Where it’s a priority that the company takes good care of you and your family.
Our employees are the heart of our company. As an employer of choice, our goal is to provide a challenging, progressive and inclusive work environment which fosters personal leadership, career growth and development for every employee. We value passionate individuals who challenge the norm, deliver world-class solutions and bring diverse perspectives. Join our team, and together we will make a difference and change the world.
**Job Site Location:**
Mid-Atlantic United States
**Agency Disclaimer:**
All vendors must have a signed CDM Smith Placement Agreement from the CDM Smith Recruitment Center Manager to receive payment for your placement. Verbal or written commitments from any other member of the CDM Smith staff will not be considered binding terms. All unsolicited resumes sent to CDM Smith and any resume submitted to any employee outside of CDM Smith Recruiting Center Team (RCT) will be considered property of CDM Smith. CDM Smith will not be held liable to pay a placement fee.
**Amount of Travel Required:**
20%
**Assignment Category:**
Fulltime-Regular
**Visa Sponsorship Available:**
No - We will not support sponsorship, i.e. H-1B or TN Visas for this position
**Skills and Abilities:**
• Proven experience in managing complex marketing and communications campaigns.
• Knowledge of tools and technologies for communication and promotion related to professional services, including website management and social media.
• Strong strategic thinking and collaboration skills.
• Excellent communication and leadership abilities.
• Ability to work from high-level goals and consult on long-term strategy changes.
• Experience with various communications platforms and techniques.
• Strong analytical skills to measure the success of campaigns and programs.
**Background Check and Drug Testing Information:**
CDM Smith Inc. and its divisions and subsidiaries (hereafter collectively referred to as “CDM Smith”) reserves the right to require background checks including criminal, employment, education, licensure, etc. as well as credit and motor vehicle when applicable for certain positions. In addition, CDM Smith may conduct drug testing for designated positions. Background checks are conducted after an offer of employment has been made in the United States. The timing of when background checks will be conducted on candidates for positions outside the United States will vary based on country statutory law but in no case, will the background check precede an interview. CDM Smith will conduct interviews of qualified individuals prior to requesting a criminal background check, and no job application submitted prior to such interview shall inquire into an applicant's criminal history. If this position is subject to a background check for any convictions related to its responsibilities and requirements, employment will be contingent upon successful completion of a background investigation including criminal history. Criminal history will not automatically disqualify a candidate. In addition, during employment individuals may be required by CDM Smith or a CDM Smith client to successfully complete additional background checks, including motor vehicle record as well as drug testing.
**Additional Compensation:**
All bonuses at CDM Smith are discretionary and may or may not apply to this position.
**Work Location Options:**
Fully Remote or Hybrid Work Options may be considered for successful candidate.